DIFERENÇA ENTRE BOURBON 
E WHISKEY

jim beam whiskey at bar

Todo bourbon é WHISKEY, mas nem todo WHISKEY é bourbon.

Existem diversos tipos de whiskey  (ou whisky, dependendo da origem), como Scotch Whisky, Irish Whiskey, Tennessee Whiskey, Rye Whiskey, Bourbon Whiskey e, claro, o autêntico Kentucky Straight Bourbon Whiskey. Na Jim Beam, temos uma preferência especial pelos dois últimos — e queremos mostrar o que torna o bourbon único em relação aos demais.

Fred Noe in the Jim Beam Distillery

Tudo se resume a padrões rigorosos 
estabelecidos pelo governo 
AMERICANO — é ele quem define as 
regras e determina o que é o quê.

Mas podemos afirmar o seguinte: para ser chamado de bourbon, é preciso cumprir todos os requisitos abaixo. E a Jim Beam não apenas atende a esses padrões como também é o bourbon nº 1 do mundo.

  • Produzido nos Estados Unidos da América (não apenas em Kentucky);
  • Elaborado a partir de um mosto fermentado com pelo menos 51% de milho;
  • Destilado a no máximo 80% ABV;
  • Armazenado a no máximo 62,5% ABV em barris novos de carvalho tostado;
  • Envelhecido por no mínimo dois anos;
  • Livre de aditivos.

This Is What Makes It Bourbon

Why corn matters

When European settlers arrived in America, they brought their grains with them. Barley had its place. Rye had its place. But in Kentucky, in the late 1700s, corn grew abundantly and reliably. For early Kentucky distillers, including the Beams, corn was not just available. It made something different. 

The flavor difference: Bourbon vs Whiskey

One of the clearest taste differences between bourbon and whiskey from other traditions comes from the barrel. Bourbon must age in virgin American oak barrels, where the wood helps shape the color, smoothness and flavor that make bourbon so easy to enjoy. 

 

It helps give bourbon its deeper color and its smooth, mellow flavor, with notes of vanilla, caramel and oak. That flavor is not added. It comes from the grain, the wood, and the time they spend together. 

 

The proof rules help protect that character, too. Bourbon is distilled at no more than 160 proof (80% ABV), entered into the barrel at no more than 125 proof (62.5% ABV), and bottled at no less than 80 proof (40% ABV). By the time it reaches the bottle, only water can be added to bring it to proof. Nothing else. 

 

And when we’re done with those barrels, other whiskeys, wines and beers have been known to use them, hoping to pick up some of that bourbon character left in the wood. 

 

We take that as a compliment. 

Four Years in Oak. No Additives.

The law says two years for Straight Bourbon. We’ve always treated that as a starting point, not a finish line. Jim Beam Kentucky Straight Bourbon Whiskey is aged for a minimum of four years because those extra seasons matter. 

 

Kentucky’s climate does a lot of work. Warm summers push the bourbon into the wood. Cooler winters draw it back out. Season after season, that movement helps build color, smoothness and flavor. It is not about making bourbon sound more complicated than it is. It is about letting oak and time do what they do best. 

 

And when the bourbon comes out of the barrel, nothing goes in except water to bring it to proof. No added flavoring. No added coloring. No neutral spirits. 

 

Four years in fresh American oak gives Jim Beam its character. We’ve never felt the need to dress it up. 

Why corn matters
distillery tasting
jim beam distillery tour

Common bourbon myths worth busting

Bourbon has rules. A lot of them. And honestly, we don’t mind — we’ve been following them longer than most people have been asking about them. But over the years, a few myths have stuck around that blur what bourbon actually is.  

So let’s clear them up. 

Kentucky has a monopoly on Bourbon 

You’ve probably heard that bourbon must come from Kentucky. It sounds true, but it isn’t. Bourbon can legally be made anywhere in the United States of America
 
That said, Kentucky has earned its place in bourbon history. The climate, the limestone-filtered water and the generations of craft passed down there all help shape the way bourbon matures and tastes. Those things are not legal requirements, but they do make a difference. 
 
That is why Jim Beam makes its bourbon in Clermont, Kentucky. Not because Kentucky is the only place bourbon can be made, but because it is the place we know best. The map alone does not make a whiskey bourbon. What happens in the mash, the barrel and the bottle does

Every Bourbon Spends Two Years in the Barrel 

The law does not demand two years for every bourbon. That two-year mark applies to Straight Bourbon.
 
But time matters. It deepens the color, rounds out the flavor and brings those notes of vanilla, caramel and oak forward from the charred barrel. The law sets one standard. At Jim Beam, we give our bourbon more time.
 
Jim Beam Kentucky Straight Bourbon Whiskey is aged for a minimum of four years in newly charred American oak barrels. We do it because those extra seasons matter, and because the barrel has always been one of our best partners

All Bourbon Goes Through the Same Filter

It doesn’t. Bourbon law doesn’t require one specific filtration method, so each maker has to decide how to handle that final step before bottling. 
 
Some producers filter more heavily. Others keep it lighter. At Jim Beam, the goal is simple: keep the bourbon clear and consistent while protecting the flavor the barrel worked so hard to build. 
 
That final touch matters. By the time bourbon reaches the bottle, the corn, oak, char and time have already done the heavy lifting. Our job is to protect the character the barrel worked so hard to build

Kentucky has a monopoly on Bourbon 
Every Bourbon Spends Two Years in the Barrel 
All Bourbon Goes Through the Same Filter
Pelo menos 51% de milho. Esse é o nosso ponto ideal.

Com pelo menos 51% de milho, todo bourbon carrega uma doçura 
única que o diferencia dos demais destilados.

Corns on  a hand
the fantastic color of Jim Beam Bourbon in a glass
Intensidade máxima, sabor incomparável

Nosso processo de envelhecimento em barris traz cor profunda e notas suaves de baunilha e caramelo. E quando terminamos, esses barris são tão especiais que até outros produtores de whiskies, vinhos e cervejas querem aproveitar a essência de bourbon que deixamos na madeira.

Envelhecido por pelo menos dois anos — cada dose vale a espera

A lei dos Estados Unidos determina que o bourbon deve ser envelhecido por pelo menos dois anos. Mas outros fatores, como as variações extremas de temperatura entre as estações, influenciam no processo de maturação. Um whiskey envelhecido no Kentucky amadurece muito mais rápido do que um envelhecido na Escócia. Aqui na Jim Beam, deixamos nosso bourbon envelhecer por pelo menos quatro anos para garantir um sabor mais maduro e incrivelmente suave. Cada dose vale a espera.

Old barrels Jim Beam
Barrel Jim Beam
Sem aditivos. Nossos amigos nos apreciam exatamente como somos.

Muitos produtores de whiskey adicionam aromatizantes ou corante de caramelo às suas bebidas. Mas, mesmo que sigam todas as outras regras do bourbon, não podem chamar seu whiskey de 'bourbon'. A única coisa que pode ser adicionada ao bourbon é água — e isso apenas para reduzir o teor alcoólico.

Saiba mais

UM BOURBON PARA TODOS OS GOSTOS

Navegue pelos nossos produtos e descubra o que mais lhe agrada.

jim beam bourbon

Venha nos visitar

Caminhe pelos terrenos da história do bourbon e pela casa da Jim Beam.
Dos tours pelos armazéns até a gastronomia e coquetéis inspirados no Kentucky, sempre há espaço para mais uma pessoa em Clermont.

Jim Beam distillery front view

Frequently Asked Questions About Bourbon vs Whiskey

Jim Beam is a Kentucky Straight Bourbon whiskey, meaning it meets all legal requirements for bourbon and is distilled and aged in Kentucky. 

Jim Beam is aged for four years in American white oak, which is twice what the law requires for Straight Bourbon. 

Jim Beam has a medium-bodied flavor with mellow notes of caramel and vanilla, balanced by oak, grain and a touch of spice. Smooth, approachable and easy to enjoy neat, on the rocks or in a cocktail. 

Jim Beam is made with quality grains and pure limestone-filtered water, drawing on over 225 years of family tradition passed down through seven generations of the Beam family. 

Beyond the original, Jim Beam offers a range of expressions including Jim Beam Black, Jim Beam Rye and a variety of bourbon flavors, along with other flavored and premium selections 

Jim Beam Bourbon can be enjoyed on its own or mixed into cocktails such as a Sparkling Lemonade, Beam and Lemonade, Whiskey Sour, or an Old Fashioned