Like Jim Beam®, Kid Rock is a true American original. He perfectly embodies Beam's bold, give-it-your-all spirit, and has become an important collaborator on many of Jim Beam's programs. We're not alone in our admiration for him: Kid Rock has sold over 25 million albums around the world and was named one of GQ's Men of the Year in 2010. His most recent album, "Born Free," shot to #1 on the Billboard Rock Album chart.
Beyond his music, Kid Rock is one of the country's most visible and vocal supporters of our military personnel serving overseas, and has partnered with Jim Beam® on several activities in support of Operation Homefront.<< Back to Jim Beam Videos
Kid Rock sends a message of support to all the service members across the globe, sharing the thoughts that so many of us have about the sacrifice and dedication our troops display every day.
Kid Rock talks about what makes the Stag stand apart. What’s the one word he would use to describe the taste of Red Stag by Jim Beam®? Watch to find out.
Supporting the military is a personal commitment for Kid Rock, and he describes how proud and honored he is to partner with Jim Beam® in doing what he can for Operation Homefront.