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TASTE THE WORLD’S #1 BOURBON

Jim Beam® Original. The real deal. This classic bourbon has stayed true to the original recipe for more than 200 years and is the world’s #1 bourbon for just that reason. Join Fred as he performs a tasting with our most popular bourbon.

Story’s still the same; we haven’t changed it any over time.
- FRED NOE
  • THE ESSENCE

    A golden amber bourbon with a spicy vanilla aroma.

  • THE TASTE

    Medium-bodied and mellow, with hints of caramel and vanilla.

  • THE FINISH

    Clean, smooth, and flavorful.

FRED’S GARAGE

The best place in the world to have a bourbon is behind Jim Beam’s house, in Fred’s Garage. Fred is most at home when in his Garage, and it is the perfect setting for a Jim Beam® Original tasting.

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WELCOME TO JIM BEAM® Behind the Bourbon

Get to know the family behind the world’s #1 bourbon: Jim Beam. Fred Noe, Jim Beam’s great grandson and the 7th generation master distiller, shows us around his home, the distillery, and his garage, which is behind Jim Beam’s house, in order to teach us a thing or two.

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