Introducing Jim Beam’s great grandson and 7th generation Master Distiller at Jim Beam®.
Discover the best place to have bourbon: In Jim Beam’s backyard, Fred’s Garage.
What makes bourbon bourbon?
Learn how to drink bourbon the
Welcome to the Beam family home in Bardstown, Kentucky. Out back, you’ll find the ultimate man cave: Fred’s Garage. That’s where Fred Noe, 7th Generation Jim Beam Master Distiller, goes to unwind with a nice glass of Jim Beam® bourbon after a hard day’s work. Come on in and feel free to make some noise.
- FRED NOE“Bardstown, where I was born and raised, is known as the ‘Bourbon Capital of the World”
Get to know the family behind the world’s #1 bourbon: Jim Beam. Fred Noe, Jim Beam’s great grandson and the 7th generation master distiller, shows us around his home, the distillery, and his garage, which is behind Jim Beam’s house, in order to teach us a thing or two.
You must be of legal drinking age to enter this site.
Please drink responsibly.